Used to flavor chicken, pork, or beef before grilling, smoking, or roasting. I have also added the rub blend to veggie dishes, like coleslaw or baked beans for a great BBQ flavor,
Cook meat at a low temperature for a long time. The picture is of a 7 pound pork shoulder that's been rubbed and before roasting in the oven at 210*F for about 12 hours.
The meat will be so tender it will fall apart and will be easily "pulled" apart for sandwiches.