Starbucks Red Velvet Cheesecake (Using Homemade Cream Cheese)

It doesn’t get more American than the Red Velvet Cake/ cheesecake.
Perhaps the most controversial cake, as debates on its taste, colour, origin keep raging on.
First things first.
It’s not supposed to be RED.
It was Burgundy to begin with, due to the reaction of cocoa powder and Buttermilk.
The Red color was a clever marketing strategy one of the owners of a company selling food colours.
One can easily omit the colour or add in beetroot puree to get the red tinge.